SCB EIC ไขความลับซีรีส์วายไทย เหตุใดจึงติดเทรนด์โลก

สำนักข่าวอีไฟแนนซ์ไทย- -10 ม.ค. 68 15:58 น. KEY SUMMARYSCB EIC เผยซีรีส์วาย ธุรกิจสื่อบันเทิงไทยที่เติบโตแบบก้าวกระโดดและมีแนวโน้มขยายตัวต่อเนื่อง SCB EIC คาดว่าสัดส่วนของซีรีส์วายต่อมูลค่าการผลิตสื่อบันเทิงของไทยจะเพิ่มขึ้นจาก 0.7% ในปี 2019 เป็น 3.9% ในปี 2025 หรือเติบโตราว 17%YOY คิดเป็นมูลค่าตลาดรวมมากกว่า 4,900 ล้านบาท ตามกระแสความนิยมของภาพยนตร์และซีรีส์วายที่เพิ่มขึ้นทั้งในไทยและต่างประเทศที่ผู้ชมสามารถเข้าถึงสื่อบันเทิงของไทยได้ง่ายผ่านทางออนไลน์จากบริการ OTT (Over The Top) หรือสตรีมมิ่งแพลตฟอร์ม

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SCB EIC ไขความลับซีรีส์วายไทย เหตุใดจึงติดเทรนด์โลก

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